National Sales Strategy Manager

Campbell Soup Company


Date: 12 hours ago
City: Mississauga, Ontario
Contract type: Full time
Since 1869 we've connected people through food they love. We’re proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell’s brand, as well as Michael Angelo’s, Pace, Pacific Foods, Prego, Rao’s Homemade, Swanson, and V8. In our Snacks division, we have brands like Cape Cod, Goldfish, Kettle Brand, Lance, Late July, Pepperidge Farm, Snack Factory, and Snyder’s of Hanover Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us At Campbell Company of Canada, we believe in searching for the best and the brightest professionals at every level and in every specialty who live into our values. The 5 C’s of Campbell’s – Care, Character, Collaboration, Competitiveness, Creativity – demonstrate the best of who we are today and who we aspire to be. Living our values will foster an inclusive, high-performance culture. Our employees act with intention, lead with integrity, and are truly passionate about what they do to bring our purpose to life Connecting People Through Food They Love. We have an exciting 12-month CONTRACT opportunity on our Sales team as National Sales Strategy Manager. This role is based out of our Mississauga Head Office location (60% in-office, 40% remote) and reports to the Director of Sales Strategy & Planning General summary Responsible for the overall management of a brand including delivering annual net sales and profit targets, developing base and incremental sales strategies, executing new product launches, and consumer/customer specific initiatives Primary Responsibilities 1. (25%) People Management
  • Manages 2 direct reports
  • Set annual objectives and key results that align with overall business unit strategies for direct reports
  • Mentor, coach, and develop direct reports to assist them in achieving their annual targets as well as career aspirations
2. (25%) Trade Management & Pricing
  • Owns incremental drivers/sales controllables (pricing/ads/display), create sales tactics to deliver objectives, creates contingency plans to address opportunity gaps or address competitive threats
  • Adjust trade optimization initiatives to align with the needs of the business throughout the fiscal year
3. (25%) Strategy
  • Leads the sales portion of the business planning process (including Strategic, Operating, and annual brand planning) representing customer team perspectives through the creation and allocation of bottom up building blocks
  • Establishes strategies that achieve the business goals for the assigned brand/category
  • Develop go to market fundamentals for brand to drive competitive advantage in marketplace
  • Plays lead role in evaluating customer team annual plans and recommend annual planning volume allocation for customer teams.
  • Lead purchase strategy creation.
4. (15%) Business Planning
  • Provides input as a key stakeholder into the Integrated Business Planning process on a monthly basis, drawing upon external sales inputs and representing the customer team call in the business team forecast
  • Generate a consolidated retail forecast that incorporates impactful cross-functional factors from brand, demand, and customer team inputs
  • Using the demand projections, ensure customer requirements are met from a supply perspective
5. (10%) Communication and Tracking
  • Create selling strategy, materials and tools aligned with brand expectations for new item initiatives
  • Allocate and manage listing budgets and new item volume. Create, monitor and report distribution targets
  • Establish the structure of new launches with the brand team, including: launch timing, targeted retailers, pricing and promotional strategy, display vehicles, and planogram composition
Complexity & Scope
  • Works with Customer Teams (Business Development Managers, Directors) and Business Teams (Brand Managers, Shopper Marketing Managers, Demand Planners) routinely as well as senior leadership
  • Two direct reports: Trade Marketing Manager & Associate Sales Strategy Manager
  • Facilitates meetings and discussions with the entire sales organization
  • Develops and owns the strategic direction for pricing and promotional guardrails, annual plans, and monthly forecasts
  • Takes on complex and ambiguous challenges, completes thorough analysis, and presents recommendations on action plans to senior leadership
Minimum Requirements Education: University Degree, Business preferred Experience: 7 - 10 years of progressive customer selling experience Experience managing people an asset Skills, Knowledge & Behaviours:
  • Exceptional analytical skills
  • Effective people management skills
  • Effective prioritization skills and ability to manage many projects and requirements at once
  • Effective financial acumen with ability to understand all components of company profit and loss (P&L)
  • Effective presentation and communication skills
  • Effective knowledge of AC Nielsen tools and analytics
  • Effective interpersonal skills, the ability to facilitate large groups with competing interests, ability to relate with individuals at all levels of the organization
  • Emerging ability to develop strategy and vision for broader team
Working Conditions Physical Demands: Lifting/Lowering, Carrying, Pushing, Handling and Pinching (both hands), Wrist/Forearm, Fine Finger Movement, Reaching, Neck and Trunk Movement Conditions of Work: Office setting, works independently and cooperatively, with some travel required - 5% Environmental Concerns: Slippery/Wet, Chair, Temperature/Climate, Lightning, Dust or Odors, extended periods of time sitting with the ability to move around and stretch frequently Sensory Requirements: Hearing, vision, reading, writing, speech, decision making, memory & numerical literacy Mobility: Sitting, Standing, Walking, Climbing/ Descending stairs Why choose Campbell’s for your next opportunity?

  • GREAT PEOPLE: We take our work seriously, but we also celebrate, laugh, and have fun. We are stronger together when we are open, honest, and, above all, real. You are not just a number here, you’ll be a direct contributor to the company’s success and your voice will be heard.
  • HYBRID and FLEXIBLE WORK /PERSONAL TIME OFF: Employees enjoy a combination of in-office and remote working arrangements, Wellness days, vacation programs and office closure during the Christmas break.
  • COMPETITIVE COMPENSATION: We offer a competitive base salary + bonus potential at every level in the organization. We also provide a Defined Contribution Pension Plan, and support your long-term savings goals through our group Registered Retirement Savings Plan (RRSP), saving and Tax-free Savings Accounts (TFSA).
  • HEALTH and WELLNESS BENEFITS: Competitive Health, Dental and Wellness benefits that start on your first day of employment including virtual health care, flex spending accounts, critical illness insurance, Teledoc coverage, wellness workshops, meditation and stretch breaks, free on-site Fitness Center, and an Employee Family Assistance Plan.
  • INCLUSIVE CULTURE: At Campbell’s we lead from a place of Care. Our inclusive culture is embedded in all that we do, and comes to life through our Employee Resource Groups, development programing, and supporting each other.
  • PROFESSIONAL and CAREER DEVELOPMENT: Supported by our commitment to talent development, we offer many learning and development opportunities from initial onboarding, regular Lunch and Learns, a library of self-paced learning, external education allowances, mentorship, high-visibility project opportunities and regular feedback.
  • ICONIC BRANDS and CHALLENGING WORK: Work for a company with beloved and iconic legacy brands. Across our teams and in all roles, every employee is empowered to bring their best ideas forward and to jump in and collaborate to innovate and solve the problems they’re passionate about.

As an employer committed to employment equity, we encourage applications from members of equity-seeking communities including women, racialized and Indigenous persons, persons with disabilities, and persons of all sexual orientations and gender
identities/expressions. We will accommodate individuals with disabilities through each stage of the recruitment and selection process based on individual need. Please advise us of any needs when your interview is booked and we will do our best to meet them.
If you are interested in this opportunity, please submit your application http://www.campbellsoup.ca/en-ca/about-us/careers
Campbell’s...Connecting People Through Food They Love Where icon brands thrive, People are valued, And you can make a difference. What will your Campbell’s story be?
We appreciate all applicants who express interest in being a part of our team. Unfortunately, due to the volume of applications we receive, we may be unable to reply to all applicants. If we feel that you may be a good match for one of our current openings, you will be contacted.

***While we welcome all applications, we do not accept unsolicited resumes or inquiries from employment agencies or search firms.***

The Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.
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