Manager, Website & Analytics
DECIEM | THE ABNORMAL BEAUTY COMPANY
Date: 20 hours ago
City: Toronto, Ontario
Contract type: Full time
WHAT ON EARTH IS DECIEM?
Known as “The Abnormal Beauty Company”, DECIEM is the parent company of The Ordinary, NIOD, and other beauty brands & is an industry disruptor with a science-first approach to innovation. DECIEM was Co-Founded in 2013 by the late Brandon Truaxe, a visionary who set out to change the beauty industry through authenticity and transparency. He developed DECIEM to be a happy family (of people and beauty brands), rooted in kindness, creativity, diversity, and respect, alongside Co-Founder Nicola Kilner.
We are growing rapidly, and we’re looking for someone who shares this vision and wants to grow with us!
WHAT WE'RE LOOKING FOR
We are seeking a strategic and data-driven Website & Analytics Manager to lead the digital experience for The Ordinary and NIOD. This role is responsible for overseeing the end-to-end management of our e-commerce websites, with a strong emphasis on leveraging data and analytics to drive performance, enhance user experience, and support business growth. The ideal candidate combines a deep understanding of digital merchandising, content strategy, and platform optimization with a sharp analytical mindset and a passion for continuous improvement..
This hybrid position is based out of our Toronto Head Office.
WHAT YOU'D BE DOING IN THIS ROLE
There’s a lot of good stuff that comes along with being a DECIEM team member. Here's a few of our favourite perks and benefits, in no particular order…
We are a People First company that lives by our core values to…
SUSTAINABILITY AND SOCIAL IMPACT
DECIEM’s objective is to build growth and do good things while prioritizing people, animals, and the Earth.
Our Sustainability strategy is focused on fighting climate change, improved waste management, responsible packaging, responsible sourcing and product lifecycle, and water conservation.
In 2020, DECIEM established the Good Fund to support both large and grassroots charities in response to global events.
CREATING A HUMAN WORLD OF BEAUTY
DECIEM is committed to diversity, equity, and inclusion (DEI) by creating meaningful, measurable change in the lives of our team members and in the communities where we operate. Achieving equality is critical to DECIEM and our future. You can learn more about our DEI commitment in our open letter, "
DECIEM is an equal-opportunity employer. We prohibit discrimination based on age, color, disability, national origin, race, religion, sex, gender, sexual orientation, and any other legally protected class in accordance with applicable federal, provincial and local laws. We are also committed to creating and maintaining an inclusive and accessible workplace. If you are contacted to be part of our recruitment process and require accommodation, please let us know.
WANT TO JOIN US?
Thank you for reading the whole thing! If you liked what you heard, kindly send us your resume. We really appreciate your effort in applying for this position. However, only those who have been shortlisted for interviews will be contacted. <3
#SP
Known as “The Abnormal Beauty Company”, DECIEM is the parent company of The Ordinary, NIOD, and other beauty brands & is an industry disruptor with a science-first approach to innovation. DECIEM was Co-Founded in 2013 by the late Brandon Truaxe, a visionary who set out to change the beauty industry through authenticity and transparency. He developed DECIEM to be a happy family (of people and beauty brands), rooted in kindness, creativity, diversity, and respect, alongside Co-Founder Nicola Kilner.
We are growing rapidly, and we’re looking for someone who shares this vision and wants to grow with us!
WHAT WE'RE LOOKING FOR
We are seeking a strategic and data-driven Website & Analytics Manager to lead the digital experience for The Ordinary and NIOD. This role is responsible for overseeing the end-to-end management of our e-commerce websites, with a strong emphasis on leveraging data and analytics to drive performance, enhance user experience, and support business growth. The ideal candidate combines a deep understanding of digital merchandising, content strategy, and platform optimization with a sharp analytical mindset and a passion for continuous improvement..
This hybrid position is based out of our Toronto Head Office.
WHAT YOU'D BE DOING IN THIS ROLE
- Own the overall content and merchandising strategy across The Ordinary and NIOD websites, ensuring alignment with brand goals and customer needs
- Use data-driven insights and behavioral analytics to shape content planning, campaign execution, and UX improvements
- Lead cross-functional collaboration with marketing, creative, and technical teams to deliver seamless digital experiences that support product launches, promotions, and brand storytelling
- Manage all website updates, including new product setups, SKU transitions, taxonomy enhancements, and digital merchandising within Salesforce Commerce Cloud and Amplience
- Ensure all content is accurate, optimized for SEO, and consistent with brand and visual standards
- Lead site analytics and performance reporting using tools such as Google Analytics, Looker Studio, Hotjar, and Salesforce dashboards
- Monitor user behaviour, funnel performance, and conversion metrics to uncover opportunities and implement actionable optimizations
- Develop and execute a robust A/B testing roadmap to validate hypotheses and improve conversion rates, personalization, and content relevance
- Translate analytics into strategic recommendations for product placement, navigation, dynamic content, and UX enhancements
- Partner with engineering and product teams to troubleshoot issues and support platform improvements that enhance customer experience and business results
- 3+ years of experience in e-commerce website management, digital merchandising or e-commerce strategy
- Expert-level proficiency in Salesforce Commerce Cloud, including product catalogue management, merchandising, and content integration
- Strong expertise in Content Management Systems (CMS), ideally Amplience
- Familiarity with SEO fundamentals and content performance metrics.
- Strong command of analytics tools (e.g., Google Analytics, Hotjar, A/B testing platforms) and the ability to analyze data to drive decisions.
- Excellent attention to detail, project management skills, and the ability to adapt to shifting priorities.
- Working knowledge of HTML and CSS
There’s a lot of good stuff that comes along with being a DECIEM team member. Here's a few of our favourite perks and benefits, in no particular order…
- Generous Vacation & Personal Days, plus additional time off for volunteering in your community, voting, peaceful protesting, celebrating your birthday, and more.
- Unlimited access to an Employee Assistance Program that includes mental health care, mindfulness programs, and more.
- Access to Development Grants & a LinkedIn Learning membership to help you keep growing and learning.
- First dibs on new products.
- A generous discount on DECIEM products for you, your family, and your friends.
- And more...
We are a People First company that lives by our core values to…
- Do the right thing
- Create impact
- Respect small things
- Care too much
- Be the future
SUSTAINABILITY AND SOCIAL IMPACT
DECIEM’s objective is to build growth and do good things while prioritizing people, animals, and the Earth.
Our Sustainability strategy is focused on fighting climate change, improved waste management, responsible packaging, responsible sourcing and product lifecycle, and water conservation.
In 2020, DECIEM established the Good Fund to support both large and grassroots charities in response to global events.
CREATING A HUMAN WORLD OF BEAUTY
DECIEM is committed to diversity, equity, and inclusion (DEI) by creating meaningful, measurable change in the lives of our team members and in the communities where we operate. Achieving equality is critical to DECIEM and our future. You can learn more about our DEI commitment in our open letter, "
DECIEM is an equal-opportunity employer. We prohibit discrimination based on age, color, disability, national origin, race, religion, sex, gender, sexual orientation, and any other legally protected class in accordance with applicable federal, provincial and local laws. We are also committed to creating and maintaining an inclusive and accessible workplace. If you are contacted to be part of our recruitment process and require accommodation, please let us know.
WANT TO JOIN US?
Thank you for reading the whole thing! If you liked what you heard, kindly send us your resume. We really appreciate your effort in applying for this position. However, only those who have been shortlisted for interviews will be contacted. <3
#SP
See more jobs in Toronto, ON