PR Specialist – Canadian Startup Documentary

FoundersBeta is a global startup community on a mission to support founders, innovators, and talent. We’re launching the first-ever Canadian Startup Documentary Film, spotlighting the grit, innovation, and community that drive the Canadian startup ecosystem. We’re looking for a PR Specialist to lead the public relations and media campaign around this groundbreaking initiative.

We’re seeking a creative and results-driven Public Relations (PR) Specialist to spearhead media outreach, build buzz, and secure press coverage for the launch and distribution of the documentary. This is a unique opportunity to tell Canada’s startup story and amplify the voices of entrepreneurs shaping the future.

Responsibilities

Develop and execute a comprehensive PR campaign strategy for the documentary’s launch

Craft compelling pitches and press releases to engage media outlets, journalists, and influencers

Secure media coverage across major publications, startup blogs, podcasts, and local/national outlets

Build and manage relationships with reporters, content creators, and media contacts

Work closely with the content, social, and production teams to align messaging and amplify reach

Track campaign metrics, media mentions, and provide regular progress updates

Requirements

Proven experience in PR, communications, or media relations (experience in tech/startup ecosystem a big plus)

Strong network of media and journalist contacts, especially in Canada

Excellent written and verbal communication skills

Ability to craft clear, impactful messaging and narratives

Passion for startups, innovation, and storytelling

Why Join Us

Be part of a historic media project that celebrates entrepreneurship in Canada

Collaborate with an inspiring team of creators, founders, and innovators

Shape the national conversation around startups and innovation

To Apply:

Send your resume, a brief note on why you’re excited about this role, 1-2 samples of past PR/media campaigns, and Linkedin URL.