Associate Manager, Digital Shelf
Beiersdorf
Date: 1 week ago
City: Montreal, Quebec
Contract type: Full time
Your Tasks
Each and every team member plays an integral role in a mission far greater than any single product. The impact we have on the lives of our consumers is profound, and their stories inspire us every day. They remind us that what we do matters, and together, we’re enriching lives in ways that resonate far beyond skincare.
If you’re passionate about leveraging innovative strategies to enhance the consumer experience and drive brand loyalty, we want to hear from you!
Additional Information
Behind every brand, every product and every accomplishment are our more than 20,000 employees. It is for them that we live a culture of inclusion, respect and trust that is strongly aligned with our values – CARE, COURAGE, SIMPLICITY and TRUST. We embrace diversity by valuing the uniqueness of each individual and being committed to equal opportunities for all.
What You Can Expect From Beiersdorf Canada
You will join an entrepreneurial, innovative, and fast paced culture where every employee’s contributions make a big impact. Our teams act with Care, Simplicity, Courage, and Trust to continuously improve as leaders and deliver superior skin care products.
At Beiersdorf, we don’t just accept difference - we celebrate it. We’re committed to fostering an inclusive, equitable, and accessible workplace where every team member feels valued, respected, and supported, and has the opportunity to reach their full potential.
- Oversee the daily operations of Salsify product information management software, including content uploads, audits, sharing, and publication processes.
- Manage and audit product information on Profitero to ensure accuracy and compliance.
- Develop and execute a comprehensive search engine optimization (SEO) strategy tailored for eCommerce platforms.
- Enhance product content on Omni and Amazon to drive conversion rates.
- Leverage retailer Product Detail Page (PDP) scorecards and content auditing tools to monitor product ratings and reviews, ensuring they meet retailer and consumer expectations. Communicate insights with internal and external teams to address consumer feedback and optimize PDP content.
- Act as the in-house expert on retail partners’ style guides and online selling requirements.
- Ensure the accuracy and consistency of product content across Amazon and other retail websites.
- Collaborate with brand managers, sales strategy teams, agency partners, and legal and regulatory departments to enhance, update, and correct eCommerce content as needed.
- Stay informed on industry trends to identify gaps and opportunities for optimizing content on third-party retailers and Amazon.
- Utilize analytics to track traffic, customer behavior, sales trends, and feedback to derive actionable consumer insights.
- Ensure that the brand’s presence on Amazon and third-party retail sites aligns with key strategic initiatives, product launches, best sellers, seasonal campaigns, and emerging trends.
- Bachelor’s degree in Marketing , Digital Marketing, or related; 3-5 years experience
- Strong understanding of eCommerce metrics
- Basic SQL or Excel Power Query experience
- Excellent written and verbal communication skills
- Time management and prioritizing skills and experience delivering to strict deadlines
- Project management experience preferred, not required
- Salsify experience preferred, not required
Each and every team member plays an integral role in a mission far greater than any single product. The impact we have on the lives of our consumers is profound, and their stories inspire us every day. They remind us that what we do matters, and together, we’re enriching lives in ways that resonate far beyond skincare.
If you’re passionate about leveraging innovative strategies to enhance the consumer experience and drive brand loyalty, we want to hear from you!
Additional Information
Behind every brand, every product and every accomplishment are our more than 20,000 employees. It is for them that we live a culture of inclusion, respect and trust that is strongly aligned with our values – CARE, COURAGE, SIMPLICITY and TRUST. We embrace diversity by valuing the uniqueness of each individual and being committed to equal opportunities for all.
What You Can Expect From Beiersdorf Canada
You will join an entrepreneurial, innovative, and fast paced culture where every employee’s contributions make a big impact. Our teams act with Care, Simplicity, Courage, and Trust to continuously improve as leaders and deliver superior skin care products.
At Beiersdorf, we don’t just accept difference - we celebrate it. We’re committed to fostering an inclusive, equitable, and accessible workplace where every team member feels valued, respected, and supported, and has the opportunity to reach their full potential.
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