Sales Manager (Pre-Construction)
Graywood
JOB TITLE: Sales Manager
DIVISION: Sales & Marketing
DEPARTMENT: Sales
REPORTS TO: VP of Sales
LOCATION: GTA
POSITION OVERVIEW (Purpose)
Graywood is a privately-owned, Toronto-based real estate investment management company that specializes in the development of residential mixed-use properties of exceptional quality in Canada. During its 40-year history, Graywood has managed 53 projects, with 31,100 housing units and a combined value of $8.3 billion. Due to continued growth, we are our looking for a Sales Representative who will become an integral part of Graywood's team.
The Sales Manager will be the driver of on-the-floor sales success for Graywood. As a Sales Manager you will play an integral part of our team in taking all visitors through the home buying experience, putting together legally binding purchase agreements, and creating a positive experience for each visitor.
RESPONSIBILITIES
Sales Leadership and Performance
- Represent Graywood professionally and maintain comprehensive knowledge of its products and sales programs
- Drive revenue from project launch through completion of the sales program
- Develop and execute sales strategies, campaigns, and programs in collaboration with internal teams
- Review lead pipelines, conversion rates, traffic sources, follow-up activity, and sales-cycle performance to identify opportunities for improvement
- Prepare monthly sales reports and monitor performance against goals and targets
- Provide management with timely, proactive feedback on the effectiveness of incentives and sales programs
- Work with the Vice President, Sales to evaluate project performance using qualitative and quantitative insights and to inform future developments
Customer and Realtor Engagement
- Build and strengthen Realtor relationships by providing timely project information, education, guidance, and support
- Leverage Realtor networks to drive sales across current, new, and future projects
- Prospect daily, follow up with leads throughout each sales campaign, and communicate new releases, promotions, and sales updates
- Greet sales office visitors, understand their needs, and guide clients and purchasers toward appropriate product options
- Manage the buyer journey from initial introduction through contract execution while maintaining a positive customer relationship
- Conduct tours of available units and amenity spaces
- Respond promptly to telephone and electronic inquiries about product availability and sales programs
Marketing and Market Intelligence
- Collaborate with the Sales and Marketing teams on marketing programs, email campaigns, social media content, videos, seminars, events, and interviews
- Participate in on-site and off-site sales and community engagement events, including occasional activities outside regular business hours
- Monitor market trends, inventory, and industry opportunities to anticipate future needs and product releases
- Contribute to the monthly comparative market analysis (CMA) report and provide commentary to the Vice President, Sales and the Senior Vice President, Sales and Marketing
Sales Operations and Administration
- Maintain accurate, current records in the CRM and contract management platforms
- Provide administrative and deal-writing support as required
- Review printed and digital purchase and sale documents for accuracy
- Oversee Presentation Centres and ensure sales offices and show suites comply with company sales policies
QUALIFICATIONS
Education
- Post Secondary Education
Experience
- 3 - 5 Years Minimum working in a sales role in new multi-family residential developments preferred
- 5-7 Years Minimum working in a sales/administration capacity in new multi-family residential developments preferred
Availability
- Must be available to work Monday – Wednesday & Saturday – Sunday (Thursday/Friday off). Additional hours outside of regular business hours may be required.
Key Competencies
- Experience in selling to end user buyers
- Results Driven
- Excellent verbal and written communication skills
- Knowledge of the Real Estate Industry
- Responsive to customer inquiries whether they are virtual or phone
- Positive Attitude
- Self starter
- Customer Service Focused
- Team Player
- Ability to multi-task
- Excellent organizational skills
- Strong attention to detail
- Experience with CRM, Contract Management, Microsoft Office Applications
This position offers a base salary of $50,000–$60,000 per year, plus commission based on sales performance. Compensation will be determined based on qualifications, experience, skills, and other relevant factors.
We are an equal opportunity employer that values the unique skills and experiences of each of our candidates; recognizing that each prospective team member contributes to our efforts in building a diverse and inclusive place to work.
Should you require any disability-related accommodation to support your participation in our recruitment process, please notify us and we will work with you to meet your accessibility needs.
Graywood may use artificial intelligence in its recruitment process, including for screening, assessing, or selecting applicants. Where AI is used for these purposes, candidates will be informed in accordance with applicable legislation.
Given the nature of work and position, the selected candidate will need to successfully complete a Reference, Background & Credit Check